CMO, SVP Product & Marketing,
Blue Cross Blue Shield MA
Keep your finger on the pulse of healthcare marketing by watching the speaker presentation videos below.
Vital Signs is a half-day conference focusing on the latest trends and marketing innovations in the health & wellness industries. Our agenda covered the topics that are driving major changes in the health and wellness industry from the shift to consumerism, from the importance of wellness, to the reinvention of primary care. We explored the innovative use of technology, mobile, and content to engage consumers and medical professionals.
It’s a mobile world and we expect our health care providers to keep up. We know our sleep patterns, our heart rates, and our BMI before our MD does. Wellness has taken on more meaning than healthcare. Patient power is driving content.
Vital Signs is a marketing event from The Ad Club that explores all that is new around health and wellness.