Evaluating Creative & Giving Productive Feedback (May 13, 2020)

May 13, 2020
When done right, creative evaluation reveals how well a piece of creative resonates with its intended audience. This online workshop will focus on best practices for evaluating creative; why, when and how to evaluate creative work (and how not to!), comparing work against your brief, asking the right questions, giving productive feedback, and understanding and valuing team members’ roles.