Chief Commercial Officer
Jeff is responsible for the agency’s business development, strategic services and creative agency partnerships. He also oversees several high-profile client engagements. Jeff is uniquely equipped for this role having started his career in Media, and then migrating to Account Management, Strategic Planning and Business Development roles at various high-profile creative and digital agencies. In an age where everything is now media, Jeff could not be more energized about helping brands compete and win through the lens of media.
Jeff is a 20+ year veteran of the industry and has managed staff sizes ranging from 50 to 500 people. He has been responsible for a wide range of duties including setting corporate strategy and vision, P&L management, M&A, talent recruitment and development, new business growth and client retention.
Prior to Assembly Jeff was CEO of M&C Saatchi NY for 3 years. Previously he was at Euro RSCG (now Havas) for 6 years as Chief Digital Officer, President and then CEO. Under his leadership Euro RSCG was recognized by AdAge as the #2 Agency in the U.S. Jeff joined Euro RSCG from Atmosphere, BBDO’s U.S. Digital Network, where he spent 5 years as Managing Director and then President. Earlier in his career Jeff held planning roles at agencies including Grey and Ogilvy, and was also involved in an Omnicom-funded tech start-up which Time Magazine named “the web’s best shopping tool.”
Jeff is proud to have been a part of some of the most successful, innovative and awarded communications throughout his career for brands including Dos Equis, Charles Schwab, FedEx, Pantene, Evian, Volvo, GE, AMC, NYSE and The American Legacy Foundation, to name a few.
Jeff speaks at various high-profile industry conferences and has been a returning guest speaker at both Princeton University and The Wharton School of Business. He is on the NY Board of Directors of the 4A’s, is a Trustee of the Little Red Elisabeth Irwin School (LREI), and has been a strategic advisor to several non-profit organizations including Seeds of Peace, The National Center for Entrepreneurship & Innovation and The Robin Hood Foundation.