Hatch Awards 2024 | The Ad Club

The 63rd Hatch Awards Show

Call for Entries: April 8 - May 3
Awards Show: October 24, 2024
Big Night Live
110 Causeway St, Boston, MA 02114

About The Hatch Awards

Celebrating its 63rd year, the Hatch Awards are New England’s annual awards show for creative branding and marketing. This year the Hatch Awards continue the tradition of celebrating the very best in creative excellence in the region. We have introduced two new recognition awards this year - Lifetime Achievement and The Hatch Young Creative Award. See more in our entry packet.

A History of 63 years of brilliant Hatch work
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Sixty-three years ago, the leaders of the Greater Boston advertising community began the tradition of honoring their peers for creative excellence in their field. In choosing the title of this event, it was decided that it would carry the name of a person who was respected for the qualities for which The Advertising Club stood. That name was unanimously selected: Francis W. Hatch.

Francis Hatch began his 40+ year advertising career in the Boston branch of Batten, Barton, Durstine & Osborn (later to become the internationally famous BBDO) where he helped build the foundation of New England advertising. A poet, playwright, songster, and storyteller, he chronicled history as he knew it and lived it.

Francis, also known as Frank, was a humanitarian and a leader in the community with a firm belief that it is good for the advertising industry to devote time to public service. He gave his time and energy to the Red Cross, the Red Feather, the Boston Symphony Orchestra, and other organizations. He was an inspiration to all who knew him. That inspiration still permeates across our industry. And in a period of time where inspiration is needed most, we are grateful for that.

In these six decades since, The Hatch Awards have taken many forms – from live judging to formal galas, to crazy celebrations at The House of Blues. One thing, however, has remained consistent, the vast amount of incredible work coming out of this immensely talented creative community.

Hatch has become the place that creatives gather, drinks are raised and the community comes together to commiserate, celebrate and applaud the industry that we all so love. We look forward to celebrating with you all again in 2024.

Guidelines

View 2024 Hatch Award Guidelines

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Business Logo

First Lastname

Position

Business

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Member blurb here...

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Award Categories

We are always striving to keep the categories aligned with the work being done today. Please read this year’s listing carefully as some categories have been retired and others have been revised or renamed. And we have two new categories for Lifetime Achievement and The Hatch Young Creative award.

Artificial Intelligence

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Audio

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Branding

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Business Communications

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Cause Related

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Digital

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Elements of Advertising

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Experiential

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Media Innovation

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Mobile + Social

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Multi-Platform

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Out-of-Home

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Print

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Student

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Video

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Website

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Specialty Awards

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Business Logo

First Lastname

Position

Business

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Member blurb here...

Link

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Guidelines

Award Categories

Past Events