Hatch Awards 2022 | The Ad Club

The 61st Hatch Awards Show
June 8, 2022

It’s time to get LOUD.

The party’s over but the work lives on!

Now it’s time to shine the spotlight on some of the best branding created anywhere — and on its creators. We’ve got it all here.

A History of 61 years of brilliant Hatch work
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Sixty-one years ago, the leaders of the Greater Boston advertising community began the tradition of honoring their peers for creative excellence in their field. In choosing the title of this event, it was decided that it would carry the name of a person who was respected for the qualities for which The Advertising Club stood. That name was unanimously selected: Francis W. Hatch.

Francis Hatch began his 40+ year advertising career in the Boston branch of Batten, Barton, Durstine & Osborn (later to become the internationally famous BBDO) where he helped build the foundation of New England advertising. A poet, playwright, songster, and storyteller, he chronicled history as he knew it and lived it.

Francis, also known as Frank, was a humanitarian and a leader in the community with a firm belief that it is good for the advertising industry to devote time to public service. He gave his time and energy to the Red Cross, the Red Feather, the Boston Symphony Orchestra, and other organizations. He was an inspiration to all who knew him. That inspiration still permeates across our industry. And in a period of time where inspiration is needed most, we are grateful for that.

In these six decades since, The Hatch Awards have taken many forms – from live judging to formal galas, to crazy celebrations at The House of Blues. One thing, however, has remained consistent, the vast amount of incredible work coming out of this immensely talented creative community.

Hatch has become the place that creatives gather, drinks are raised and the community comes together to commiserate, celebrate and applaud the industry that we all so love. We look forward to celebrating with you all again in 2022.

Hatch61 Winners

Best of Show

Arnold for Progressive Insurance

Brands Amplified

“Dr. Rick Will See you Now”

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Finalist

Hill Holliday for BMW

Brands Amplified

“Heritage Road”

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Finalist

NAIL for Providence Children’s Museum

Design

“Providence Children’s Museum”

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Gold Winners

Next Generation Award

Next Generation Award

Jameson Noonan

Massachusetts College of Art & Design

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Hatch61 Recap Video

Highlights from the Event

Photobooth Gallery

Bowls & Certificates

Each Gold, Silver and Bronze winning entry will receive two personalized Hatch bowls, for the recipients indicated in the credits submissions. Bowls will be shipped directly to each agency this year, sometime within the next month.

Hatch Badges

Add the Hatch badge to your email signature.

Meet the

Hatch Judges

It’s time to get LOUD.

Hatch61 Winners

VIEW WORK

VIEW WORK

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Next Generation Award

Hatch61 Recap Video

Highlights from the Event

Photobooth Gallery

Sponsors

Past Events