2025 Guidlines

• Who May Enter
  The Hatch Awards are open to any creator, brand, agency/in-house agency or company who is based in New England or who’s client is based in New England. Once that criteria is met entry is based on the requirements by category.
• What May be Entered
  - Any advertising, design, direct, or interactive materials first published, broadcast, distributed, or posted between January 1, 2024 and December 31, 2024.
  - The creative must be work from a New England-based agency or for a New England-based client.
  - The entry must be submitted exactly as published/aired/released and not modified for entry.
  - The entry can not be speculative or conceptual advertising.
  - Be sure there is no reference to your Company or any contributing creative Companies in any digital or physical materials (except in the case of self-promotion or if the reference existed in the original execution).
  - By entering, you confirm you or your client own all applicable legal rights for all media included in your entry.
• Submissions
  - You may enter your work in as many categories as are applicable.
  - If it does not fit the category however, The Hatch Committee and The Ad Club reserves the right to re-categorize or remove any entries.
  - Such entries will be placed into their appropriate category as defined in the Call for Entries. Any piece that is moved by the Committee may be done so without notification.
  - If your submission is rejected completely, you will be notified and your entry fee reimbursed.
  - For all categories, entrants may include a brief video explanation and/or supporting documents in addition to other materials explaining their entry, but it is not required.
• File Formats and Specs
  For all work, make sure your company/agency name as the creator of the work is not included anywhere on or in the files.
  
  Video:
  - We no longer accept only URL submissions. A file is required. However you may submit both if you desire. Please do not host files on a website that identifies the individuals or agency submitting.
  - Format: MP4 or MOV
  - No slates
  - Max size: 1GB
  - Length: align with category requirements
  - Please submit a thumbnail image that represents your video format: PNG
  - Case films: 1) max length 2 minutes; 2) please also provide a :30 sec version for use in the show should you win. These can be used in any category.
  
  Audio:
  - MP3 plus PDF of script
  
  Print:
  - PDF or JPEG
  
  Submission Explanation (optional for some entries):
  - PDF