Kate Ardini is the Assistant Vice President, Brand Strategy & Advertising at John Hancock. She is a brand-builder and marketer with extensive experience developing and executing integrated marketing campaigns for the Financial Services industry. At John Hancock, she is responsible for overseeing the company’s advertising campaigns and supporting media strategies. Prior to John Hancock, Kate held marketing roles at Deloitte and at a New York City based Broker-Dealer. Kate graduated from New York University and currently resides in Boston.