July 11, 2018
This full-day workshop covers essentials of persuasive writing and includes hands-on exercises, critique, and practical problem-solving. We analyze what works and what doesn’t. We cover techniques to get the most out of strategies, make concepting more productive, drafts stronger, and the final product harder working.
July 11, 2018
September 18 – November 6, 2018
Whether you’re a beginner or have been doing this for a few years, in this class, we’ll focus on how to come up with strong creative concepts that stand out for the right reasons.
We’ll work in many mediums, but the focus of this class will be on the power of the ideas themselves, and how to put words and pictures together in a way that not only gets noticed, but which communicates effectively and delivers on a sound strategic platform.
September 20, 2018
The primary goal of this class is to achieve better results from the creative work we do. Whether you are writing the brief, approving it, or using it to evaluate creative, this class will teach you how to: Think more strategically, be curious and ask better questions to identify relevant insights, see through the eyes of the customer, and get the best strategic thinking out of your team.
October 16, 2018
In this session led by a certified Google Partner, you’ll get an overview of how search actually works, in simple terms anyone can understand. We’ll discuss the role of keywords, links, metas, and how search engines measure content quality. Bring a recent work sample to be deconstructed and reconstructed in a workshop, for hands-on experience.
October 18, 2018
This highly interactive workshop will provide managers with the tools to effectively manage up, down and across to achieve greater productivity. Participants will develop an individual action plan to manage their relationships with their supervisors, achieve successful delegation, and manage across in a more productive way.
October 23, 2018
This class will help educate participants about the business imperative of creating a culture that supports diversity and inclusion. It will also make them more aware of the barriers to full inclusion and what each of us can do to drive positive change within our organizations.
October 30, 2018
This highly interactive persuasive presentation skills workshop gets people on their feet practicing and receiving feedback throughout the day. Presenters learn about their individual presentation style; becoming aware of the things they are doing well and learning how to take their presentation performance to the next level.